ABOUT US

WE BELIEVE SUN CARE IS SELF CARE
It's personal to us. In the U.S., more than 9500 people are diagnosed with skin cancer every day. Our family became part of the statistic after our mother was diagnosed with non-melanoma skin cancer on her face. We found ourselves uninspired by the SPF cosmetics that were available, or settling for products that we wouldn't normally wear just to have SPF protection. So we said enough is enough, rolled up our sleeves, and got to work.
Cancer Facts and Figures 2024. American Cancer Society. https://www.cancer.org/research/cancer-facts-statistics/all-cancer-facts-figures/2024-cancer-facts-figures.html.

Now?
We’re proud to bring you effortless beauty under the sun.
Our SPF color cosmetic products are clinically proven to meet rigorous EU standards while providing a minimum of SPF 30 protection, creating a naturally beautiful look that’s good for your skin.
Oh, and did we mention the packaging is beautifully designed, meant to be displayed on your counter and not hiding in your drawer.
Honestly, what’s not to love?
Why Alamea Palm Beach?
Sun Protective Cosmetics Meticulously Crafted in Italy.
Safe for sensitive skin with a minimum SPF 30 UVA/UVB protection.